朋友圈廣告
微業務可以不同格式的微信朋友圈廣告，助你有效接觸更多潛在客戶，當中包括公眾號推廣，微信文章推廣及手機應用程式下載等。
微信朋友圈廣告是騰訊旗下的廣告之一，是類似facebook的帖子廣告， 令客戶與粉絲進行更多互動。微信作為中國最大的社交平台，活躍帳戶數目已達到9.8億，並在持續增長當中。而有超過8成的微信用戶在打開微信時會查看朋友圈，所以透過不同格式的微信朋友圈廣告能有效接觸更多潛在客戶，當中包括公眾號推廣，微信文章推廣及手機應用程式下載等。我們利用騰訊廣告的精準定向能力，自由組合這些特徵和行為，鎖定目標使用者進行廣告投放，包括人口屬性、商業興趣、地理位置、使用設備，更可深度發掘相似人群，基於種子用戶的特徵及社交鏈，匹配出最為相似的同類消費人群。於廣告投後開始後，我們獲取全面的資料進行即時分析，將廣告展示給最有可能轉化的受眾以及最有成效的平臺，行用實際的數據優化廣告，幫助客戶獲取最大的轉化成效。
WECHAT MOMENTS AD
WeChatBiz helps you reach more potential customers through utilizing various forms of WeChat Moments Ad, including promote WeChat official account, WeChat article advertising, mobile app downloads, and more.
WeChat Moments Ad is an ad format under Tencent Advertising. Similar to Facebook post ads, this format promotes engagement between clients and their fans. As China’s largest social media platform, WeChat has a rapidly growing user base, reaching over 980 active users. Over 80% of these users check WeChat Moments every time they use WeChat. Reach more potential customers through utilizing various forms of WeChat Moments Ad, including promote WeChat official account, WeChat article advertising, mobile app downloads, and more. Building on Tencent Advertising’s accuracy and flexibility in targeting users’ characteristics and behavior, we send out ads to specific target audience according to their demographic, business interests, geographical location, and usage of devices. We can also expand your reach by identifying lookalike target audience groups based on the users’ characteristics and social chains. This lookalike feature can help you identify similar consumer groups. After we send out the ads, we will immediately analyze the related data to make sure we send out the ads to users with the best chance for conversion. By converting the data into actionable insights, we optimize the ad performance and help our clients achieve the best conversion rate.